Website Intro Videos Using Animated Explainer

23 January 2014
Category
Marketing
Comments  0

The best way to introduce your company, website or product to the online market today is by creating an explainer video. Explainer videos give first-hand information on what you do, and what your product benefits the public with. It is therefore important for every business or website owner to create a video clip detailing services offered in the same,

website-intro-explainer-video

website-intro-explainer-video

and their benefits. Adverts through video clips convert more than any other form of advertisement online this is because a message with visual prompts is easier to perceive than written one.

Handling and Creating Intro Explainer Animations  

The main aim of producing web intro explainer videos is to attract the audience attention. Explainer videos should be remarkably short, though give enough information to make the audience want to log into the website. Although everything may seem important, you need to pick the essentials and make an interesting captivating video script.

Repetition is not allowed when creating an explainer video. If you have five points you want to pass on, pick only 2 or 3 of the key ones and leave out the rest.  It would be best if your video clip started out with why the product is important to the audience before showing them how to use it. Imagine that the customer has never seen or used the product before and explain to him or her why it will be beneficial to use it.  A lot of creativity is needed here.

Using animations is the best way to pass on message to audience. Even without voice prompts, the animation clip itself should be able to tell a story, which should be easier for the target customer to connect the dots and understand what it is all about.  You can use the animated explainer video display all the services and products your firm has to offer. You will be amazed at how a 1 minute video clip can accommodate.

You need to be creative enough to make the audience want to hear more about your product. Leaving out some information to create curiosity within the target audience is the key idea to attracting traffic into your website.  You can do this by referencing innovative and cost effectiveness, as well as noting down your most trusted and loyal customers with big names. Masses of people follow and worship these big names and want to be part of their lives.

When creating these explainer animations for your websites, always ensure you use the best graphics software. This is to ensure the quality comes out perfect and doesn’t look like a cheap video production too. Always remember this is a major marketing initiative that can make you realize your goals and dreams very easily.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>